Case Study-  Choose from 1 of 2.  GM or Samsung.  

Strategic Analysis
This week’s paper is required to be approximately 4 -6 pages in length, not including the title page and the reference page. No paper should be fewer than 1400 words. Double space your work, cite your work, limit quotes, and edit your work well for spelling, grammar, and punctuation errors. If you have quotes included in your paper, you should have more than 1400 words to compensate. Your work will be automatically reviewed by Turnitin upon submission. Please make sure you have cited your work properly. Utilize the APA resource material provided in our library.

After our readings over the past three weeks, you should have an understanding of the types of strategy, organizational culture, the elements of internal and external environments, industry life cycles and the types of risk a company may take. After reading the case study you selected, please answer the following questions in your paper.

Your essay will address these items:
Select a company from those provided in the course material for this week in the library.  There are 10 companies provided (MGMT410 Case Studies).   Go to the library/select course materials/readings and resources/type in MGMT410 and then select week three.  In addition to the information in the case study, research this company using at least (2) outside scholarly articles. Do not use a website as a reference. Your reference source must have an author. Discuss six selected topics from our studies throughout weeks one through four. Discuss these six topics in relation to your company and discuss how the economic situation of today influences the strategic decisions your company is making. Each of the six topics discussed should be in bold print. For example, one topic you may choose may be how your company handles competition (Five Forces Framework). Another topic may be your company’s life cycle. You may choose to discuss your company’s value chain. Choose your topics and explore them in detail throughout your paper. Use headings to introduce your topics.  Chose your own topics.

Give examples using the terms and concepts in your textbook readings and your research articles.
A. What is the vision statement of your selected company and what is your company’s purpose?
B. What is the importance of each of the six topics within your company?
C. What is the usefulness of understanding this topic in today’s corporate economy?
D. Through what strategies does your selected company choose to excel over other strategically grouped companies. For example, what strategies does Apple choose that keeps it on top?
Paper Format (no abstract is necessary):
Title Page – Include a title page with your name, student number, title of your paper, course number & course name.
Introductory Paragraph – Include an introductory paragraph that states your company and your six topics and why you selected them.
Font and Spacing – Use Times New Roman 12 pitch font with double-spaced lines.
Length – Write a 4 to 6 page essay not

e&sss)orting fbr

posits, are
ry of these
GOs and
This trend
rese banks
,. publicly
:cide how
poor and


::: lnttle

: I branch
:r-l profits
:: r deposits
.:en Bank.

:;.I ale
::er hanks
-:- ifUe

:i: poor’?

B rnco

i :i)

🙂 3l’e

: rrtTld6-q

cAsE .? ffi
s&& $rjss iltilfi?rc*rul{:s-
In Janualy 2015. executives from Samsung Electronics,
the South Korean elecrronics giant. declaied that they
were making a bi-e bet on the so-callecl Internet of things.
This represented a return to the firm,s concept of a digi_
ta1 home. where all of the firm’s gadgets and appliances
would be connected to the Internet. Samsung was just one
of many players vying to sl.rape the connected home of the
future. and it was far fl-om clear whose vision would pre_
vail or even il it would be profitable.

The bet seemed to be necessary fbr Samsung because it
faced profit pressures and strong competition from price-
cuttin-9 Chinese start-ups such as Xiaomi and Huawei in
the smartphone business (see Exhibits I and 2). Samsung
had been a leader in sales of mobile phones. but its posi_
tion was being challenged in a growing number of markets

” Case prcpared by Jamai Shamsic. Michigan State University, l,ith the
assistance o[ Prolcssor Alan B. Eisner. pace University. Matcria] has been
drawn liom published sources to be used lbr purposes o[ class discussron.
Copyri_rht O 2015 Jamal Shrmsic ard Alan B. Eisner.

by lower-priced smartphones. At the same time. Samsung
was facing stiff-er competition from Apple, which hacl been
matching Galaxy phones, tablets. ancl phablets by inrr.o-
ducin-e larger and cheaper. versions of its own highly popu_
lar iPhones (see Exhibits 3 and 4).

Analysts claimed that the problem lay with Samsung’s
reiiance on selling hardware while other competitor.s. rang_
ing liom Apple to Xiaomi, offered exclusive software ancl
Internet services for their devices that set their products
apart from all others. Some competitors were also begin_
ning to generate l’evenues from of1’ering these services
through their own app stores. Although Samsung off-ered
some customized versions of the Android system that it
used. they did not help dilfbrentiate its offerings from
those of others that atio offerert Android ,rnu.fl,on.r.
“That’s really the difficult part for them,,, saicl Ben Baja_
rin, a consumer technology analyst. ,.Their customers are
actually Google’s, they’re not necessarily theirs.”l

Executives at Samsung claimed that the t)rnr,s strength
lay in the diverse line of its products, which included

Revenue 136,323,670 i 54,630,328
Gross profit 41 ,128,806 51 ,963,504
Operating income 10,309,038 16,352,670

165,001,771 201,103,613 228,692,661

52,856,651 14,451,682 90,996,358
15,861,224 29,049,338 36,785,013

13,734,067 23,185,375 29.821.215

lncome Statement (in
billions of KRW)

Balance Sheet (in
billions of KRW)

Net income

Source: Samsung

Total current assets

Total assets

Total current liabilities

‘f1 ”trt-”i
/^ t Ft ..ll
LADE . ;-

Mary T. Barra. the CEO of General N{otors, had not found
it easy as the tirst woman to take orel’ a large autor]]o-
bile company. The third-largest automaker was engult’ed
by the gravest safety crisis in the company’s history. It
issued a record 84 separate recalls in the United States in
2014 jnvolving more than 30 million cars. 2.6 million of
which had a ploblem with defective ignition swilches that
could shut down engine power and disable airbags. Gen-
eral Motors (GM) had to make compensation off’ers to the
families of 42 people who had died in accidents in vehicles
with a defective switch. as well as to more than 50 people
who had been injured. “It was clearly a tragedy and it was
deeply troubling,” Barra acknowledged.l

Barra realized that GM would continue to deal with
the repercussions of the safety problems that it had tailed
to address. The firm was f-acing several investigations.
including a federal trial, set to begin in early 2016. that
wouid deal with several lawsuits against the lirm. The U.S.
Department of Transportation hit GM with a $35 million
penaity, the maximum allou’ed under law, and imposed
oversight of the automaker’s safety ptactices fbl neglect-
ing to infbrm government officials of the ignition switch
defect in a timely manner. These new requirements rep-
lesented a return of sorts to the ovelsight that GM had
thought it was finished with in December 2013. when the
U.S. government sold off the final piece of the company
that it had acquiled four years earlier as part of its bailout.

r’Case preparod b,,- Janral Shamsie . Michigan State Ulir,ersit!’. u’ith the
assistarce of Professor Alan B. Eisner, Prcc Universitv. ‘Iaterial has been
drau,n lrom publishcd sourccs to be used tbr purposes of class discussiou.
Cop.vright O 2015 Jamal Shansie and Alan B. .Eisner.

The biggest concerns about GM’s practices were raised
by an internal report released in June 201r1 that faulted a
lack of lesponsibility and accountability at the fii’m Ibr
its failure to recall def’ective cars for years after it had
learned about the faulty ignition switch. Barra had already
acknowledged this issue in an internal video that was
broadcast a few months earlier to all employees. “Some-
thing went very wrong in our processes . . . and terrible
things happened,” she statec1.2 In response to the report,
she promised to ensure that such neglect of safety isstLes
would not occur again. But the depth of the dysfunction
rvithin the film, as detailed in the leport, made several
industry analysts question how Barra would be able to
keep this pledge.

On Janualy 8, 2015. Barra used a media roundtable to
state her intention to try to finally put this crisis behind
and move on with the commitment to build the best cars
that GM ever offered. “It was a year of great.disappoint-
ment. but also great progl’essJ! she reflected.’ She noted
with great relief that the safety issues had not caused con-
sumers to avoid the fir

Why Choose Us

  • 100% non-plagiarized Papers
  • 24/7 /365 Service Available
  • Affordable Prices
  • Any Paper, Urgency, and Subject
  • Will complete your papers in 6 hours
  • On-time Delivery
  • Money-back and Privacy guarantees
  • Unlimited Amendments upon request
  • Satisfaction guarantee

How it Works

  • Click on the “Place Order” tab at the top menu or “Order Now” icon at the bottom and a new page will appear with an order form to be filled.
  • Fill in your paper’s requirements in the "PAPER DETAILS" section.
  • Fill in your paper’s academic level, deadline, and the required number of pages from the drop-down menus.
  • Click “CREATE ACCOUNT & SIGN IN” to enter your registration details and get an account with us for record-keeping and then, click on “PROCEED TO CHECKOUT” at the bottom of the page.
  • From there, the payment sections will show, follow the guided payment process and your order will be available for our writing team to work on it.